Llewellyn Worldwide, Ltd.
View your shopping cart Shopping Cart | My Account | Help | Become a Fan on Facebook Become a Fan | Follow Us on Twitter Follow Us | Watch Us on YouTube Watch Us | Subscribe to our RSS Feeds Subscribe
Browse ProductsAuthorsArticlesBlogsEncyclopediaNewslettersAffiliate ProgramContact UsBooksellers
Advanced Search
LLEWELLYN JOURNAL
Article Topics
List of Articles
RSS Data Feeds
Mission Statement
Use of Our Articles
Writers' Guidelines

Email Exclusives
Sign up to receive special offers and promotions from Llewellyn.

Get the Latest Issue of New Worlds

May/June 2016 Issue

New Worlds Catalog

Get the FREE app for your tablet and mobile device. Now available in the iTunes Store and the Google Play Store

Also available as a PDF File.

Click for more information about New Worlds or to receive issues via mail.


The Llewellyn Journal
Print this Article Print this Article

The Ins and Outs of Interviews: The Final Question

This article was written by Jerry Brown, APR, principal/owner of Communicating with Impact
posted under Interview

Are you missing an opportunity to close your interviews by repeating your message one last time? Many reporters like to end interviews with an open-ended question that goes something like: "That's all the questions I have. Is there anything you'd like to add?" All too often, the person being interviewed declines the invitation to speak because they've said everything they want to say. With rare exceptions, that's the wrong answer. If the interview's coming to a close and there's an important point you haven't made yet, the reporter's given you an invitation to make that point. Take it. Even if you've said everything you want, use that closing question as an invitation to repeat your primary message one last time. You can say something like: "I don't have anything to add. I'd just like to repeat that the one thing your readers will want to know is (insert your message)." That means your primary message is the last thing the reporter hears you say. And you'll often say it better this last time around than you did earlier in the interview. What if the interview's come to an end before you make a key points and the reporter doesn't invite you add anything else? Volunteer the information anyway. No reporter's going to refuse to listen to you if you say there's something you want to add. And the fact that you've shown enough interest to volunteer new information even though the interview was "over" will get most reporters' attention. A concluding thought. The Monday Morning Media Minute is six months old. Fifteen of the 26 MMMMs to date - well, over half -- have been about interviews. That's as it should be. Interviews are where most news is made. And, if you're going to make a mistake while working with the media, it's usually during an interview. That's why media training is so important for anyone in your organization who talks to the media. I'll have more to say about interviews later, but we'll move on to something else next time. Check in with you next week.

Please note that the use of Llewellyn Journal articles
is subject to certain Terms and Conditions

In the practice of crystal magic, few would argue about the importance of quartz. Since it's one of the most abundant minerals on earth, and it can be found in so many varieties, there's bound to be some confusion when distinguishing among the different types. Fire Quartz is a prime example of this difficulty. It is a reddish-orange quartz, but... read this article
5 Uncommon Tips to Release Stress Using the Flexitarian Method
The Eight Phases of the Moon
Becoming a Werewolf: Ancient Shamanic Dog Magic
The Journey of Self-Discovery
Color Your Tarot

Most recent posts:
Letting Go of Fear
Christine Jette’s wonderful book, Tarot for the Healing Heart, teaches how to use tarot for issues of health and healing on all levels. For so...

How Much Should You Meditate?
Readers, please enjoy this guest blog post by Doron Hanoch, author of the new Yoga Lifestyle. How much should you meditate? All the time!...

Llewellyn's 2016 Tarot Catalog Is Here!
We are proud to bring our readers our sixth annual tarot catalog! Discover the newest in tarot offerings from Llewellyn, Lo Scarabeo, and Blue Angel,...





Llewellyn's 2017 Witches' Calendar Llewellyn's 2017 Witches' Calendar
By: Llewellyn
Price: $13.99 US,  $16.99 CAN
Llewellyn's 2017 Witches' Datebook Llewellyn's 2017 Witches' Datebook
By: Llewellyn
Price: $11.99 US,  $14.99 CAN
Llewellyn's 2017 Astrological Calendar Llewellyn's 2017 Astrological Calendar
84th Edition of the World's Best Known, Most Trusted Astrology Calendar

By: Llewellyn
Price: $14.99 US,  $18.99 CAN
Llewellyn's 2017 Witches' Spell-A-Day Almanac Llewellyn's 2017 Witches' Spell-A-Day Almanac
Holidays & Lore, Spells, Rituals & Meditations

By: Llewellyn
Price: $11.99 US,  $14.99 CAN
Llewellyn's 2017 Sun Sign Book Llewellyn's 2017 Sun Sign Book
Horoscopes for Everyone!

By: Llewellyn, Kim Rogers-Gallagher
Price: $11.99 US,  $14.99 CAN