Llewellyn Worldwide, Ltd.
View your shopping cart Shopping Cart | My Account | Help | Become a Fan on Facebook Become a Fan | Follow Us on Twitter Follow Us | Watch Us on YouTube Watch Us | Subscribe to our RSS Feeds Subscribe
Browse ProductsAuthorsArticlesBlogsEncyclopediaNewslettersAffiliate ProgramContact UsBooksellers
Advanced Search
LLEWELLYN JOURNAL
Article Topics
List of Articles
RSS Data Feeds
Mission Statement
Use of Our Articles
Writers' Guidelines

Email Exclusives
Sign up to receive special offers and promotions from Llewellyn.

Get the Latest Issue of New Worlds

May/June 2016 Issue

New Worlds Catalog

Get the FREE app for your tablet and mobile device. Now available in the iTunes Store and the Google Play Store

Also available as a PDF File.

Click for more information about New Worlds or to receive issues via mail.


The Llewellyn Journal
Print this Article Print this Article

The Ins and Outs of Interviews: The Final Question

This article was written by Jerry Brown, APR, principal/owner of Communicating with Impact
posted under Interview

Are you missing an opportunity to close your interviews by repeating your message one last time? Many reporters like to end interviews with an open-ended question that goes something like: "That's all the questions I have. Is there anything you'd like to add?" All too often, the person being interviewed declines the invitation to speak because they've said everything they want to say. With rare exceptions, that's the wrong answer. If the interview's coming to a close and there's an important point you haven't made yet, the reporter's given you an invitation to make that point. Take it. Even if you've said everything you want, use that closing question as an invitation to repeat your primary message one last time. You can say something like: "I don't have anything to add. I'd just like to repeat that the one thing your readers will want to know is (insert your message)." That means your primary message is the last thing the reporter hears you say. And you'll often say it better this last time around than you did earlier in the interview. What if the interview's come to an end before you make a key points and the reporter doesn't invite you add anything else? Volunteer the information anyway. No reporter's going to refuse to listen to you if you say there's something you want to add. And the fact that you've shown enough interest to volunteer new information even though the interview was "over" will get most reporters' attention. A concluding thought. The Monday Morning Media Minute is six months old. Fifteen of the 26 MMMMs to date - well, over half -- have been about interviews. That's as it should be. Interviews are where most news is made. And, if you're going to make a mistake while working with the media, it's usually during an interview. That's why media training is so important for anyone in your organization who talks to the media. I'll have more to say about interviews later, but we'll move on to something else next time. Check in with you next week.

Please note that the use of Llewellyn Journal articles
is subject to certain Terms and Conditions

Angels are constantly trying to get your attention. In my book, Angel Insights, I teach you about the guardian angels (yes, that's plural) who were assigned to you before your birth; powerful archangels who might step in if they see you need their potent healing, protection, or wisdom (don't be intimidated to call on them—archangels always... read this article
4 Secret Strengths of Sensitivity
Remaining Magickal in the Midst of Chaos
Sacred Space, Tarot, and Your Magical Practice
The Magical Use of Prayer Beads
The Future of Money Magic: What Do We Put Under the Candle When Our Currency Goes Digital?

Most recent posts:
Cutting Energetic Cords with Archangel Michael
Readers, please enjoy this guest blog post by Tanya Carroll Richardson, author of the new Angel Insights. Energetic cords are invisible energy...

The Words on the Wheel of Fortune
One thing many students of tarot find fascinating is learning what some of the mysterious symbols on the cards mean. During the Renaissance, when...

Are You a Sensitive Empath?
Readers, please enjoy this guest blog post by Dr. Kyra Mesich, author of the new Strength of Sensitivity. I've dedicated my holistic psychology...





The Madness of Mercury The Madness of Mercury
By: Connie di Marco
Price: $14.99 US,  $17.50 CAN
Journey of Souls Journey of Souls
Case Studies of Life Between Lives

By: Michael Newton
Price: $17.99 US,  $20.95 CAN
Wicca Wicca
A Guide for the Solitary Practitioner

By: Scott Cunningham
Price: $14.95 US,  $16.95 CAN
The Memory Jar The Memory Jar
By: Elissa Janine Hoole
Price: $11.99 US,  $13.95 CAN
Easy Tarot Easy Tarot
Learn to Read the Cards Once and For All!

By: Josephine Ellershaw, Ciro Marchetti
Price: $19.95 US,  $21.95 CAN